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Marketing Manager - B2B

Location: MERSEYSIDE, NORTH WEST ENGLAND Salary: 28000 - 32000 GBP Per Annum
Sector: Marketing & Creative Job Type: Contract
Shift Type: N/A Applications: N/A
Posted: 1 day ago Reference: 3158399
An exciting opportunity to join a genuine market leading company, whose specialism is extremely niche. Established for around 10 years, my client has an enviable reputation within the market and is now looking for a forward thinking Marketing Manager to drive the business forward.
Successful applicants for this role will have previous experience in the following sectors either Construction, Engineering or Manufacturing (B2B).


Key Responsibilities:
Outline the marketing strategy and ensuring its implementation
Develop, manage and coordinate all the marketing plans, activities, campaigns and attend trade shows (minimum 3 per year)
CRM implementation - working with a IT agency to manage this process 
Update and maintain local website and social media platforms (facebook, twitter, Linkedin)
Conducting company research and competitor analysis
Writing, proofing and editing for all forms of communications to support the sales team
Compiling sales presentation packs
Creating brochures, leaflets and promotional gifts to promote the business 
Updating website and social media sites with casestudies/testimonials
Writing and producing a range of creative email marketing campaigns


Key Skills:
Educated to A Level or CIM qualification - desirable
Must have extensive marketing experience both offline and online, preferably within business to business sectors (construction, engineering or manufacturing)
Experience of both online and offline marketing techniques
Able to create brochures, leaflets, sales presentation packs, promotional gifts
Experience of social media channels (facebook, twitter, linkedin, blogs) 
Experience of compiling e-newsletters and email campaigns using mailchimp
Excellent written and verbal communication skills
Ability to think creatively and work efficiently
Extensive knowledge of print and direct mail production
Strategic thinker who possess influencing and presenting skills
Must have strong design skills using adobe ie, photoshop, Illustrator, indesign
Working knowledge of CRM systems, able to segment and target customer data 
Company Benefits:
Salary £28k- £32k (Depending on experience)
Discretionary Bonus
Company Pension
Private healthcare after 3 month probation period
Free Parking
28 days holiday (including bank holidays)
Potential for flexible working hours (8.30am-5pm, 30 minute lunch)
Friendly, sociable office environment 

Please only apply if you fit the full skills criteria above 



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