A Brand Specialist looking for a new challenge with a historic household name instigating an innovative and creative Brand project? A commercial organisation that also drives it's growth and values alongside social responsibility.
Head of Brand - Consumer: (Minimum 5 months, prospectively longer)
Up to £50000 - £70000 + excellent benefits
Closing date: Tuesday 17th March @ 9am
Reed Marketing & Creative is partnering on an exclusive basis with a respected household name that is shaping it's new brand strategy and direction across it's Group of Companies.
Within this post, you will work closely with the Chief Brand Officer to shape the overall brand proposition and its implementation across the organisation (people, communications, products/services, environments) This will include development/evolution of the brand strategic framework, leading on key brand initiatives such as the development of a new visual and verbal identity system and playing an active influencing role and provide brand consultancy as appropriate to other parts of the organisation. Also to support the development of a brand evaluation programme.
As a proven Consumer Brand Specialist, you will have experience of developing brand positioning, creative development (visual and verbal identity guidelines and brand advertising) and able to engage with senior stakeholders.
Flexible on your Consumer sector experience, candidates across Financial Services, Retail, Telco etc, this exposure will ideally be from larger organisations.
This is an once in a lifetime opportunity to work on a heritage brand, with a well respected and inspirational CBO as a mentor. The role offers both strategic and tactical direction.
Please forward your cv asap for an initial conversation.