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Digital Marketing Manager

Location: HINCKLEY, LEICESTERSHIRE Salary: 40000.00 - 50000.00 GBP Per Annum
Sector: Marketing & Creative Job Type: Permanent
Shift Type: N/A Applications: N/A
Posted: 3 months ago Reference: 3319192
I’m working with a dynamic business that specialise in the resales of prestigious vehicles, and are on the lookout for an experienced, commercially minded Digital Marketing Manager to drive the marketing and online presence of the business.

You’ll have full control of marketing, including a small team. You’ll be responsible for putting together the strategy, both long term and short term, looking at how best to develop the strategy to support the business objectives.

Main responsibilities will include:
• To develop and implement the group's marketing strategy
• Digital and Online Marketing management: website design, online bookings, search engine optimisation (SEO)
• Media management (online and print advertising)
• PR management
• Social Media management
• Events management
• Promotional activities to drive sales
• General marketing communication management of all printed / online company literature maintaining the brand communication style / tone of voice which should encompass all company communications including marketing materials.
• Ensure that all company literature, online and print, is accurate and up to date.
• To be responsible for the marketing budget.
• Monitor KPI’s such as enquiries, conversions, press coverage, ROI in each media/marketing function and report on these monthly or as required.
• To work with branch Managers in developing individual setting marketing plans (part of the Group plan) that will raise the branch / group profile and market awareness and generating sufficient enquiries to meet enquiry and sales KPIs.

This is a great opportunity for you to stamp your mark on the business, in a strategic yet hands on role on the senior management team. If you want to hear more then apply today!


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